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Certificate Program in

Product Management

Hero Vired and INSEAD have collaboratively designed a program on Product Management to equip you with the skills for designing, developing and delivering new-age products.

Hero Vired placement assurance

About the Program

The program will introduce learners to the world of product management – the role, the stakeholders, and the skillsets required. In addition, the program will take learners through the journey of product development, which starts with discovering customers and markets, and then moves on to designing their product.

With this, learners will develop a product, the program will transport learners a mile ahead in crafting the business strategies required to successfully launch and manage their product in the market, the entire product life-cycle, ideate, test, and launch products according to customer needs.

Hero Vired - Live Online

Delivery

70-90% live online instructor-led classes

Hero Vired's Data Driven Decision Making Course Start Date

Start Date

7th January 2023

Hero Vired - Live Online

Type

Part-Time

Data Driven Eligibility Criteria Icon

Duration

6 months

Data Driven Course Applicarion Deadline Icon

Application Deadline

10th December 2022

Data Driven Eligibility Criteria Icon

Eligibility

Engineering or Management Graduates

Highlights

Live Instructore Icon 70-90% Instructor-led and Expert classes
practical-hands-on-iconLive sessions with INSEAD faculty
Gamified Icon
10+ Workshops and Practitioners Masterclass
extensive-coverage-icon
Placement assurance with a minimum of 8-10 job opportunities*
discussion-forum-icon
Expertise in the Google Analytics platform
discussion-forum-icon
Peer-to-peer learning through group discussion and activities

This program is accredited by

National Skill Development Corporation

Program
Duration

6

Months

Live Online
Duration

16

Weeks

Total
Effort

150

Hours

Weekly
Effort

8-10

Hours

Program Curriculum

Syllabus

The program equips executives with a 360-degree understanding of product management – from product development to leading your team to deliver business goals.

Project

Get a hands-on learning experience by working on real-world projects from the most innovative businesses across the world. Take a sneak peek at some of our sample projects.

Power Company Case

Retailer Case

Monetization Case

Industry Leading Faculty

Learn from world-class faculty that will guide you through this Data-Driven Product Management program

Amitava Chattopadhyay

Amitava Chattopadhyay

Marketing Area Chair at INSEAD

Branding, Customer Focus, Communication Strategy, Consumer Behaviour and International Marketing Strategy. Amitava Chattopadhyay is a Professor of Marketing, the GlaxoSmithKline Chaired Professor of Corporate Innovation and Marketing Area Chair at INSEAD.

Shesh Vasudevamurthy

Shesh Vasudevamurthy

Entrepreneur, Product Management Leader and an Executive Coach. He brings 26 years of experience in Product Management, Strategy Consulting and Engineering spanning across US and India, across MNCs to SMBs to early stage start-ups.

Manuel Sosa

Manoel Sosa

Manuel E. Sosa is a Professor of Technology and Operations Management and the Director of the Heinrich and Esther Baumann-Steiner Fund for Creativity and Business at INSEAD.

Joerg Niessig

Joerg Niessig

Joerg Niessing is a Senior Affiliate Professor of Marketing at INSEAD and is passionate about bridging the academic and the business world. He is a globally recognized expert on digital strategy and is known for his work on customer-centric digital transformation

Noah Askin

Noah Askin

Noah is an award-winning case writer and teacher, he directs INSEAD’s Product Management Executive Program in addition to the Leading for Results open-enrollment executive program. He taught the organizational design and leadership core course in INSEAD’s MBA program for 8 years

Aditya Malhotra

Aditya Malhotra

Aditya Malhotra has 11+ years of experience spanning startups and high-growth multinational companies. He has the distinction of building a startup from scratch valued at over $1 million and is experienced at managing client relationships for Fortune 500 companies.

Learn more about the program.
Talk to our Learning Consultants today.






    About the Program

    The program will introduce learners to the world of product management – the role, the stakeholders, and the skillsets required. In addition, the program will take learners through the journey of product development, which starts with discovering customers and markets, and then moves on to designing their product.

    With this, learners will develop a product, the program will transport learners a mile ahead in crafting the business strategies required to successfully launch and manage their product in the market, the entire product life-cycle, ideate, test, and launch products according to customer needs.

    Hero Vired - Live Online

    Delivery

    70-90% live online instructor-led classes

    Hero Vired's Data Driven Decision Making Course Start Date

    Start Date

    7th January 2023

    Data Driven Course Applicarion Deadline Icon

    Type

    Part-Time

    Data Driven Course Applicarion Deadline Icon

    Application Deadline

    10th December 2022

    Data Driven Eligibility Criteria Icon

    Eligibility

    Engineering or Management Graduates

    Data Driven Eligibility Criteria Icon

    Duration

    6 Months

    Highlights

    Live Instructore Icon 70-90% Instructor-led and Expert classes
    practical-hands-on-iconLive sessions with INSEAD faculty
    Gamified Icon
    10+ Workshops and Practitioners Masterclass
    extensive-coverage-icon
    Placement assurance with a minimum of 8-10 job opportunities*
    discussion-forum-icon
    Expertise in the Google Analytics platform
    discussion-forum-icon
    Peer-to-peer learning through group discussion and activities

    This program is accredited by

    National Skill Development Corporation

    Learn more about the program.
    Talk to our Learning Consultants today.






      Program
      Duration

      6

      Months

      Live Online
      Duration

      16

      Weeks

      Total
      Effort

      145

      Hours

      Weekly
      Effort

      8-10

      Hours

      Program Curriculum

      Syllabus

      The program equips executives with a 360-degree understanding of product management – from product development to leading your team to deliver business goals.

      Project

      Get a hands-on learning experience by working on real-world projects from the most innovative businesses across the world. Take a sneak peek at some of our sample projects.

      Power Company Case

      Retailer Case

      Monetization Case

      Industry Leading Faculty

      Learn from world-class faculty that will guide you through this Data-Driven Product Management program.

      Amitava Chattopadhyay

      Amitava Chattopadhyay

      Marketing Area Chair at INSEAD

      Branding, Customer Focus, Communication Strategy, Consumer Behaviour and International Marketing Strategy. Amitava Chattopadhyay is a Professor of Marketing, the GlaxoSmithKline Chaired Professor of Corporate Innovation and Marketing Area Chair at INSEAD.

      Manuel Sosa

      Manuel Sosa

      Manuel E. Sosa is a Professor of Technology and Operations Management and the Director of the Heinrich and Esther Baumann-Steiner Fund for Creativity and Business at INSEAD.

      Shesh Vasudevamurthy

      Shesh Vasudevamurthy

      Entrepreneur, Product Management Leader and an Executive Coach. He brings 26 years of experience in Product Management, Strategy Consulting and Engineering spanning across US and India, across MNCs to SMBs to early stage start-ups.

      Joerg Niessig

      Joerg Niessing

      Joerg Niessing is a Senior Affiliate Professor of Marketing at INSEAD and is passionate about bridging the academic and the business world. He is a globally recognized expert on digital strategy and is known for his work on customer-centric digital transformation

      Noah Askin

      Noah Askin

      Noah is an award-winning case writer and teacher, he directs INSEAD’s Product Management Executive Program in addition to the Leading for Results open-enrollment executive program. He taught the organizational design and leadership core course in INSEAD’s MBA program for 8 years

      Aditya Malhotra

      Aditya Malhotra

      Aditya Malhotra has 11+ years of experience spanning startups and high-growth multinational companies. He has the distinction of building a startup from scratch valued at over $1 million and is experienced at managing client relationships for Fortune 500 companies.

      Certificate Program in Product Management

      Certificates

      Upon successful completion of this Data-Driven Product Management program, you will be eligible for:

      • Hero Vired and INSEAD Certificate
      • Internship Certificate*
      • Google Analytics Certificate*

      Program Type and Pricing

      Live Industry Icon
      Live Instructor-led Classes
      Full stack development course learning hours
      150 Total Learning Hours
      Award Icon
      Hero Vired and INSEAD Certificate

      *T&C Apply

      Price

      ₹3,75,000

      +GST
      EMI Options starting at ₹7,127
      #1 Best Seller

      Full Time
      Program

      Weekday Classes
      Live Industry Icon
      Live Online Instructor-led Classes
      Full stack development course learning hours
      1305 Total Learning Hours
      Award Icon
      Hero Vired Certificate, MicroMasters® Program Certificate

      Price

      ₹6,50,000

      EMI Options starting at ₹18,529

      Frequently Asked Questions

      Who is this Product Management program for?

      This program is ideal for:
      – Engineering or management graduate with 0-3 years of experience looking to venture into the domain of Product Management
      – Working professional with 3-7 years of experience in engineering, IT, management or design roles looking for a lateral movement to Product Management
      – Existing Product Managers/product owners looking to hone their business skills and accelerate to senior strategy roles

      Which job roles can you apply for after completing the program?

      Upon completing this program, you can apply for job roles such as:

      1. Product Manager
      2. Associate Product Manager

      What is the program eligibility?

      Bachelor’s degree in engineering or management

      How will the program make you industry-ready?

      The program will help you advance your career as you master the end-to-end process of discovering, designing, developing, delivering, and managing products. You will learn product management tools, methodologies, and analytics.

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